Operating at the higher-tier of talent acquisition within the iGaming and PayTech industries, Marden sought to expand its service offering out of pure search and into a broader talent consulting offering.

Our Solution: 

We met with senior stakeholders in the business, enabling me to produce a clear positioning strategy for the new business offering. This piece of work provided an immediately-relatable source for all creatives and executives working on the brand to produce content, advertising and social campaigns.